Year
2025
Client
Neelz Media
Category
Mobile App Design
Project Overview
Neelz Media came to us with early-stage UI designs for a birthday gifting app they weren’t happy with. While the overall structure and user flows were in place, the visual quality needed a serious lift, from a 4 out of 10 to a 10 out of 10. The catch was that it all had to be turned around in 24 hours.
Approach
To avoid heading in the wrong direction under time pressure, we started by redesigning the main home screen as a sample. This gave the client a clear sense of direction and ensured alignment early on. Once approved, we quickly rolled out the rest of the screens based on that visual approach.
Design
The design followed the client’s request to keep their existing colour palette, which included a bold sage green paired with a red-orange accent. It was a strong combination, so we balanced it with playful 3D icons and clean layouts to keep the overall feel light-hearted, friendly and fun. This matched the app’s celebratory theme and helped elevate the user experience.
Conclusion
Despite the tight deadline, the final result delivered a much more polished and engaging interface that met the client’s expectations. By focusing on clear communication, quick feedback loops and strong visual choices, we were able to transform the app’s look and feel within 24 hours and give it the personality and quality it was missing.
